The Europe 2013 WHO Report has revealed that we spend 90% of our time in enclosed spaces. The most concerning aspect is that, according to a parallel survey conducted by YouGov, we don’t realize it, and therefore we neglect or are unaware of the risks that being an Indoor Generation poses to our health.
The survey, conducted on a sample of 16.000 European and American individuals between March and April 2018, showed that over 80% of people are convinced that they spend at least 3 hours a day outdoors. But that’s not true!
On top of that, the knowledge about the negative impact that an “indoor” life has on our health is alarmingly low. Contaminated air, humidity, use of harmful plastics, poorly ventilated areas and poor lighting. These are just a few of the so-called “invisible killers” that affect our biological, physical and cognitive functions.
In addition, the new frontiers of home wellness and epigenetics clearly show that the surrounding environment influences, for better or worse, our DNA and our response to external stimuli.